About Project

Kuoni is one of the largest travel services company in India. However, the brand was struggling with creating a presence as it was better known by its sub-brands such as SITA and SOTC. Beehive was roped in to position Kuoni as a premium corporate brand in the Indian travel space. The challenge was to do this without affecting the other brands under its umbrella.

What we did

With many years of experience under its belt, Kuonis’ ‘expertise’ in the tourism landscape in India was showcased with an active research campaign. The aim was make Kuoni the mentor in the travel industry. To further enhance its reputation as a company with emphasis on R&D, a report with strategic insights called the Kuoni travel Report India was prepared and published at $2500. Beehive organized a press conference at the launch.

Results

The campaign received over 55,000 mentions across media worldwide. 103 reports were sold and the next edition for 2010 was planned for release in March/April.
   

What's the buzz?

What's the buzz?

  • Beehive draws in a Design Bronze Spike

    Beehive Communications has won a Design Bronze Spike at Spikes Asia 2011 for their Sketch-A-Card creative.





Goafest Abby 2013 - Bronze award winner
Goafest Abby finalist – Art Direction
Client: Tourism Malaysia
Title: Malaysia Mega Bag
Category: Print